sometimes I wish I were a soup analyst
Deutsche Bank (emphasis added):
Campbell Soup Company (CPB.N),USD36.98 Hold Price Target USD36.00: Despite a relatively low valuation, solid [balance sheet] / [free cash flow] and respectable productivity efforts, we question core soup category dynamics. While we recognize other brands (V8, Prego, Pepperidge Farm, Arnotts) are important, investors need comfort U.S. soup can grow for the stock to perform [long-term]. We retain our HOLD opinion.